The Amplify vision

At Amplify we are passionate about helping the nation become fitter and healthier. We are here to help you and your family get the best out of life!

There are no barriers: age, fitness level, ethnic group, able-bodied or disabled.

Amplify Vision

At Amplify we are passionate about helping the nation become fitter and healthier.

We are here to help you and your family get the best out of life!

Our contributors

Annie Emmerson

International Triathlete, Coach, Speaker

Annie is one of the leading lights of the UK triathlon scene. As a late starter she understands that the only limits we face are those that we set ourselves. As well as presenting for SKY and the BBC, Annie has been the world’s fifth best female triathlete, world number one duathlete, and has represented GB alongside Paula Radcliffe in the World Half Marathon Champs.

Martin Yelling

Endurance Sports Expert

Martin Yelling [PhD] is a physical activity, health and wellness advocate who believes Britain needs a health and fitness shake-up. He has 25+ years experience working in sport, coaching and education. He is a former international runner, multiple National elite Champion duathlete, Hawaii ironman triathlete and Comrades ultra marathon finisher.

Kim Ingleby

Mind Body Coach

Kim is an award-winning personal trainer, a keynote motivational speaker, a regular writer, brand ambassador and charity fundraiser. She’s worked with Strictly Come Dancing competitors and Team GB athletes. Kim gives Amplify users the tools, coaching and commitment to achieve their dreams with courage and self-belief in fitness, wellbeing and life.

Read on for more...

Fiona Bugler

Content Strategist and Running Expert

Fiona, Amplify’s Content Strategist, is a qualified journalist and PR expert, a running coach and Level 3 personal trainer. She’s edited running magazines and websites and loves to run! Between 2009 and 2013 she ran five marathons within the time range of 3.09-3.13. She’s passionate about helping Amplify spread this message: being fit is fantastic!

Tristan Thrower

Personal Trainer

As a personal trainer, Tristan is an expert who has specialised in providing detailed strength and body sculpting programmes. Tristan is the brains behind Amplify’s gym training programmes and videos. He wants to help you to shape up, get strong and be empowered by fitness.

Lucy-Ann Prideaux

Sports Nutritionist

Lucy-Ann believes a healthy diet can change your life. As well as specialising in sports nutrition, Lucy-Ann is an active sportswoman and has competed as a runner, triathlete and swimmer. She swims every morning and walks on the South Downs daily.

Annie Emmerson

International Triathlete, Coach, Speaker

Annie is one of the leading lights of the UK triathlon scene. She belives it's never too late to change.

Martin Yelling

Endurance Sports Expert

Martin Yelling [PhD] is a physical activity, health and wellness advocate who believes Britain needs a health and fitness shake-up. He has 25+ years experience working in sport, coaching and education. He is a former international runner, multiple National elite Champion duathlete, Hawaii ironman triathlete and Comrades ultra marathon finisher.

Kim Ingleby

Mind Body Coach

Kim is an award-winning personal trainer, a keynote motivational speaker, a regular writer, brand ambassador and charity fundraiser. She’s worked with Strictly Come Dancing competitors and Team GB athletes. Kim gives Amplify users the tools, coaching and commitment to achieve their dreams with courage and self-belief in fitness, wellbeing and life.

Fiona Bugler

Content Strategist and Running Expert

Fiona, Amplify’s Content Strategist, is a qualified journalist and PR expert, a running coach and Level 3 personal trainer. She’s edited running magazines and websites and loves to run! Between 2009 and 2013 she ran five marathons within the time range of 3.09-3.13. She’s passionate about helping Amplify spread this message: being fit is fantastic!

Tristan Thrower

Personal Trainer

As a personal trainer, Tristan is an expert who has specialised in providing detailed strength and body sculpting programmes. Tristan is the brains behind Amplify’s gym training programmes and videos. He wants to help you to shape up, get strong and be empowered by fitness.

Lucy-Ann Prideaux

Sports Nutritionist

Lucy-Ann believes a healthy diet can change your life. As well as specialising in sports nutrition, Lucy-Ann is an active sportswoman and has competed as a runner, triathlete and swimmer. She swims every morning and walks on the South Downs daily.

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